Review by : Behindwoods Review Board
Album Release Date : Sep 19,2013
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Production: A Raghuram, AM Rathnam
Cast: Ajith Kumar, Arya, Nayanthara, Taapsee Pannu
Direction: Vishnuvardhan
Screenplay: Vishnuvardhan
Story: Subha, Vishnuvardhan
Background score: Yuvan Shankar Raja
Cinematography: Om Prakash, P. S. Vinod
Dialogues: Vishnuvardhan
Editing: A Sreekar Prasad
Stunt choreography: Lee Whitaker
Singers: M.Manasi, Psycho Unit, Ramya, Ranjith, Rubba Bend, Shakthishree Gopalan, Shankar Mahadevan, Shweta Mohan, Tanvi Shah, Vijay Yesudas
Lyrics : Pa.Vijay, Psycho Unit, Rubba Bend
PRO: Suresh Chandra
Distribution: Sathya Sai Movies

Arrambam is one of this year’s most anticipated films which stars Ajith Kumar, Arya, Nayantara, Taapsee, Rana Daggubati. The film is directed by Vishnuvardhan and his partnership with composer Yuvan Shankar Raja continues in this project too.

Adadada Arrambame
Singers: Shankar Mahadevan
Lyrics: Pa.Vijay

The album kicks off in a celebratory mood. The holy intro song for a superstar like Ajith is by far the most important moment in an album such as this and Yuvan delivers the goods. The percussions pound away with urgency and Shankar Mahadevan brings life and spirit to Pa.Vijay’s words that are aimed at the masses and some lines mirror Ajith’s personality. The fans will lap this one up!

En Fuse Pochu
Singers: Karthik, Ramya
Lyrics: Pa.Vijay

A slick and groovy tune where Yuvan wastes no time to present his hooks right upfront! The chorus is quite catchy and memorable too. The song seems to be a classic case of a guy trying to woo a girl and naturally the lyrics are youthful and its presentation equally enthusiastic. Karthik charms his way through the song with some attitude.

Hare Rama
Singers: Shakthishree Gopalan, Tanvi Shah
Lyrics: Pa.Vijay

Another peppy tune with fairly direct and readily accessible melodies with the two ladies, Tanvi and Shakthishree, singing in harmony. The track is eclectic and unpredictable as it segues from one style to another, like the dash of Middle Eastern flavor which gives way to the electronic backbeat. Yuvan dips the tune into a mix of trendy sounds and effects to complete it.

Melala Vedikudhu
Singers: Ranjith, Shweta Mohan, Vijay Yesudas
Lyrics: Pa.Vijay

The charge of the strings and the following female chorus section set you up for something racy but the track is pretty much mid-tempo. The track is emotionally driven with Pa.Vijay’s words and he once again leaves quite a few lines to cater to Ajith’s image and his fans. The song seems to be one about friendship and trust. Musically there are sounds and moments that identify itself as classic Yuvan.

Stylish Thamizhachi
Singers: M.M.Manasi, Psycho Unit, Rubba Bend
Lyrics: Pa.Vijay, Rubba Bend

Yuvan is in his elements on this one and his collaboration with Psycho Unit once again proves to be a formula for success. Yuvan has plenty of beats in his bag and he pulls out a solid one for this female centric tune led by Manasi’s voice which tries to make a social statement with its lyric. Rubba Bend is without a doubt the show stealer with her rap flow and the juicy hook that she drops in her unique style and deservingly she brings the song and the album to a close.

Verdict: Pulsating rhythms, entertaining hooks and hair-raising lyrical moments make Arrambam a commercial heavyweight.
( 3.75 / 5.0 )


Arrambam aka Aarambam

Arrambam aka Aarambam is a Tamil movie with production by A Raghuram, AM Rathnam, direction by Vishnuvardhan, cinematography by Om Prakash, P. S. Vinod, editing by A Sreekar Prasad. The cast of Arrambam aka Aarambam includes Ajith Kumar, Arya, Nayanthara, Taapsee Pannu.