Vikram is busy in the tinsel town. He is currently
building up his body to play the role of a tough
cop in Lingusamy’s Bheema, a project that
is scheduled to kick off shortly. Back in Andhra
too, he makes a lot of public appearances. He
has got a wide fan base there, especially after
the hit Aparichithudu (Anniyan). And guess where
he was recently? At Cinema Paradiso, Hyderabad,
a shop that has launched a new concept, P365,
that is to release a picture a day, 365 days
of the year. They thought there could be no
better celebrity than Vikram to launch P365.
