You somehow have to stay in the limelight. That probably is Mallika Sherawat’s mantra for surviving in the stiff competition of Bollywood. After creating waves for her skin show in Murder and several shocking public appearances and utterances, her film career did not exactly soar high as expected. She then took the familiar route of all failed actresses, the international assignments. She was offered an insignificant role in Jackie Chan’s The Myth. The film was not exactly what the doctor ordered for her fledgling career graph. Yet, she often made her presence felt at film functions. Now, she has a small reason to celebrate. She has been made the brand ambassador for the soft drink, 7 Up Curvy.