| Monsoon
plays spoilt sport with Diwali releases |
|
As
expected the ‘North East Monsoon’
has set in at the expected time and
is raising the level of water in all
the major reservoirs of Tamil Nadu.
Though this brings cheer to almost
everybody, it cannot be said about
everyone especially the theatre owners
in this metropolis. “Rain Rain
go away, come again another day”
seems to be the Mantra of theatre
folks these days. |
|
| |
This year
Diwali saw the release of six
new films in individual as well
as multiplex theatres. There
were of course the initial hiccoughs
related to prints of some films
not reaching in time etc. In
some theatres few shows were
even delayed. When everything
seemed to have settled down,
there comes the torrential downpour,
which is seriously affecting
the business.
Multiplex theatres such as Mayajaal,
Sathyam and Udhayam are somehow
managing but that too with 70%
of collections. The theatres
that really bore the brunt are
the ones, which are secluded
and are single like Albert.
|
|
|
|
As far as
Varalaru is concerned, Sathyam
complex, Abirami, Mayajaal and
Rohini recorded 75% audience
yesterday. But Albert in Egmore
and Murugan in Ambattur were
the worst affected yesterday
with 60% audience.
Vallavan in Sathyam, Devi and
Sangam witnessed an average
response yesterday. But Thiruvanmiyur
Thyagaraja and Ambattur Rocky
had a shocking response of several
rows running empty.
|
|
|
|
All
other movies including E, Thalaimagan
and Vattaram recorded less than
60% audience, which had sent shock
waves to the industry.
Forecast from the met people indicates
rainfall for another 48 hours and
that too towards the weekend. This
is certain to affect the ticket
sales in theatres. Behindwoods would
keep you updated on this.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
