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Adlabs likely to quit production
By Behindwoods News Bureau.
September 08, 2007
In reports that have been coming in over the last few days there have been strong indications that one of Bollywood’s biggest production houses, Adlabs will move out of production in the foreseeable future though they will remain active as film processors and distributors.

This is certainly not a good news for Bollywood as it is set to lose one of its biggest potential investors, their proposed investment plans ran up to nearly 400 cores. Though the news has not been confirmed by an Adlabs spokesperson it does have an element of credibility because Adlabs has been facing huge losses over the last few months with a few films. With the total losses in the second half of 2007 till now crossing the 50 crore mark, and with another 50 crore being already invested in projects in the making any company would take a break if not completely break away from production.

The 50 crore loss story began with J.P.Dutta’s magnum opus Umrao Jaan which incurred a 10 crore loss (the way the movie performed at the box office it looked far worse). Then came Anubhav Sinha’s Cash that lost another 10 crore at the box office. Salman Khan’s ‘disaster of his career’ Marigold added another 25 crores to the loss column in the Adlabs balance sheet and (maybe nail in the coffin) finally along came Ramgopal Varma with his Aag and burnt a hole in Adlabs’ bank account with another 30 crore loss.

Surprising indeed, in a season that has seen many big hits in Bollywood (Partner, Chak De India, Hey Baby etc.) Adlabs continuously managed to hit the biggest duds of the year consistently. Adlabs did have a good beginning to the year with Guru and in Kollywood with Ajith’s Kreedom. But all that couldn’t cover up for the 50 crore thrashing that they have taken.

There have been sources that have denied the news about Adlabs quitting. One hopes it is true because this is one place where the big money for big projects can come from.

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