“Go, hack the necks” Cheran

The audio of Kutcheri Aarambam was high on fiery emotions. This film produced by R B Chaudhery for Super Good Films and directed by newcomer Thiraivannan features Jiiva and Poonam Bajwa in the lead. Music has been scored by D Imman. Three songs were screened and all of them were good. However the best happens to be Vaada Paiya, an item number featuring Jiiva and Amoga (Jay Jay fame) which has all the potential to become a chartbuster. Where did Jiiva hide his dancing skills all along? The duo has scorched the screens.

Kutcheri Aarambam is a hardcore commercial entertainer from the staples of Super Good Films which is known for its family drama. The audio of the film was released by directors K S Ravikumar and Lingusamy and the same was received by Jayam Ravi and Bharath.

While speaking at the occasion, Hansraj Saxena of Sun Network lamented about the prevailing video piracy in the film industry. He was mentioning about Sarathkumar’s Jaggubhai which is due for release only during Pongal but has hit the internet already. He stated that there is going to be a meeting with the CM of Tamil Nadu to discuss about this issue. He stated, “Gone are the days when films used to run for 100 days. Now it is only 5 weeks and Vijay’s Vettaikaran which could have completed a successful 5 weeks has been reduced to 2 weeks, thanks to piracy.”

Cheran the ever emotional actor/director was at this fiery best during the audio launch. He suggested that every fan of an actor should be given Rs 10,000 and he would take care of the actor’s film not being pirated. He also opined that people should take to knife and sickle and slash the necks of those who are involved in video piracy. To this a reporter from the media rose and said that he belongs to Theni and even there, piracy is abounding. Cheran recommended him to hack their necks immediately. To this, the reporter conveyed his inability to carry out Cheran’s order as there is too much politics involved in the matter.

The audio launch was attended by many dignitaries from Kollywood which included R B Chaudhery, directors Dharani, Vikraman, FEFSI Guhanathan, Producer Council Rama Narayanan, Sarathkumar to name a few.

The audio launch of Kutcheri Aarambam also witnessed 500 fans of Jiiva pledging to donate their eyes.