Box office 2014 : Second Quarter Report, Box Office, Maan Karate


The second quarter of Tamil cinema was equally busy as the first quarter - with the release count for 2014 already whizzing past 100.
However, the success rate hasn't been that impressive - only a very few films have really done well in the Box Office. IPL, which falls in the same time every year, is said to be one of the reasons for this low conversion rate. Additionally, this year, we also had the Football World Cup, and that only brought down the rate.
April, the summer time which has traditionally been good for Tamil Cinema, started with fantasy films - Maan Karate, and Oru Kanniyum Moonu Kalavanigalum (OKMK).
Though many appreciated the OKMK, it did just average business in the box office.
On the other hand, even though Maan Karate received mixed reviews, it had one of the biggest openings and that contributed to huge collections. It is to be noted that it recently completed its 100 days in theaters. Siva Karthikeyan proves yet again that he is a crowd's favorite.
Another fantasy film, Vaayai Moodi Pesavum, which marks the Tamil debut of Malayalam superstar Mamooty's son Dulquer Salman, was also well received. However, it could just manage above-average business.
Even Vadivelu's much awaited comeback film, Tenaliraman and Vivek's Naan Than Bala couldnt satisfy the audience, where as Vishal's Naan Sigappu Manithan, in which the actor has a sleeping disorder Narcolepsy, turned out to be a good commercial entertainer, and did average business in the Box Office.
The biggest revelation of the quarter was Yaamirukka Bayamey, a horror-comedy flick by debutante Deekay. It's the surprise Super Hit of this quarter. It had a huge success in the Box Office and it continues its good run in theaters despite many mighty new entrants.
Also, another small budget movie, Mundasupatti, turned out to be profitable. However, it does not come as a surprise as it has Thirukumaran Entertainment's backing. The banner's chief, CV Kumar is turning out to be a maverick in choosing movies.
Vemal's Manja Pai, which was much appreciated for Rajkiran's performance, was another hit - thanks to Thirrupathi Brothers' efficient marketing and release.
Few movies like Saivam, and Poovaram Peepee were different attempts, which must be appreciated. Also, Banglore Days, the malayalam movie has also done a good business in TamilNadu. And, plans are being made to remake it in Tamil as well.
All the remake movies - Yennamo Yedho, Nee enge en Anbe, Vallavanukku Pullum Ayutham, Un Samayalarayil and Athithi - didn't do as well as their originals did in their respective languages.
Finally, the biggest release of this quarter is the much awaited Superstar Rajinikanth starrer Kochadaiiyaan, India's first motion captured photo realistic animation movie, directed by Soundarya R Ashwin. Recently, it completed its 50 days run without much buzz. Anyways, one has to mention that the movie has been a pioneering attempt in Indian cinema industry.
In a nutshell, the second quarter has seen very few hits. Hope things turn good in the coming half, which promises to be the best period of Tamil Cinema. It has movies of almost all of our stars - Superstar Rajinikanth, Ulaganayagan Kamal, Ilayathalapathy Vijay, Thala Ajith, Suriya, Vikram, Dhanush, STR, Karthi, Jiiva... almost every promising actor of Tamil Cinema.

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