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Dasavatharam – Kamal’s strategy to sell tickets
By Behindwoods News Bureau.
June 16, 2007
Kamal seems to have decided to break the barriers of conventional cinema with his Dasavatharam. No, if you thought it was just his 10 roles for the movie, you are mistaken. Kamal took part in the recently held FICC convention where he revealed his revolutionary plans for marketing Dasavatharam. He stated that Dasavatharam would set a trend for movie business in India.

Kamal has novel plans of selling Dasavatharam tickets through supermarkets, retail outlets, and malls in the city and all over. ‘I believe that this move will be helpful in eradicating black market selling of tickets’, Kamal noted. ‘I have held discussions in this regard with people and since there is an outburst of malls and supermarkets in the town, I hope this attempt will be successful’, he added.

Though earlier rumored that Dasavatharam would release in July, the movie’s release plans for release are extended and it will now hit the screens for Diwali.
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