After a lull last week when
'All the best' took over as
the top movie of the week from
the former champion Blue, it’s
time for the clash of the titans.
Or that’s what the trade
thought. Amitabh's Aladin was
pitted against Salman - Ajay
Devgan's London Dreams. With
both being highly budgeted,
the marketing was pretty high
for Aladin and surprisingly
low for the Vipul Shah's Musical
extravaganza. With Aladin costing
Eros somewhere around Rs. 35
crores to produce and additional
7 crores for marketing it needed
a spectacular start and at the
same time the Vipul Shah star-studded
musical London Dreams is speculated
to carry a price tag of around
Rs. 65 crores.
After a dull Friday for both
the new movies, London Dreams
slowly improved Friday evening
onwards and finally ended up
with an average of Rs. 15 crores
net. The movie came out with
respectable numbers on Monday
and Tuesday too but the ongoing
India- Australia cricket match
ruined the smooth flow of revenue
at most of the places. London
Dreams will end up making a
decent 25 crores net in its
first full week and due to tough
competition ahead will think
of a 45 crore total net in its
theatrical run. Due to its heavy
pricing, the movie is sure to
be on the losing side.
On the other side, the effects-heavy
Aladin did little to impress
the masses as it took a poor
3.4 crores at the box-office
over the weekend. The sorry
state of affairs continued for
the Ritesh- Amitabh- Sanjay
Dutt starrer on Monday and Tuesday
too with alarmingly low turnout
at the |
