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BOXING FOR THE BOX
All the Best sinks Blue

Diwali is not just about bright colours, fire, light and new dresses but its the time of the year which provides us the best entertainment at the theatres. This time around three movies one monster of a movie - 'Blue', a sure-shot comedy extravaganza- 'All the best' and the dark horse which was supposed to have the power to out-do the other two 'Main aur Mrs. Khanna' released and a fierce royal rumble was expected. The first weekend is supposed to be the measuring yardstick for any movie's overall performance but the shark fell for car and the plane didnt take off.

Blue which is hailed to be the highest budgeted movie in Indian film industry with a total which kisses the 100 crore mark got a tremendous opening with more than 1200 prints. The movie's weekend net collection was about 19.5 cores did a business of around 30 crores net and can end its run at around 38 crores net thanks to the packed schedule of movies lined up in the coming months. Blue is another big misfire for Ashtavinayak.

'All the Best' with a budget of around 27 crores including the print and promotion will end its first week with around 19 crores net and due to its relatively low budget and having such an appeal to the single screens it is expected to end its run with almost 38 to 40 crores net. Ajay Devgn movies can become one among the top five earners this year, but getting a 2.5 bonus from the multiplexes will be a hard cry.
  Blue


Main Aurr Mrs. Khanna did a net business of only Rs 40 million (Rs 4 crore) in its opening weekend and after getting a thumbs down from the critics and the audience alike the movie can end its total run with almost 7 – 8 crores and will in the next two weeks be taken off from 80 to 90% of the theaters to give way for the new releases and the end of the month biggies Aladin and London Dreams. This movie which is a Sohail Khan production is already available in the movie on demand section on three of the major DTH providers. Another huge blow for Salman's sibling.

This week two movies are gracing the theatres – 'Fruit and Nut' and 'Bal Ganesha -2' both having minimal to low promotional campaigns backing them and will soon be taken out of the theatres giving All the Best one more week to woo the audience before London Dreams and Aladin kick in.

So this weeks Royal Rumble was quite an uninteresting one as Blue gave the first blow but All the Best gave the final knockout punch which rattled the Khan and Kumar.

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