A masterful promotion plan from team Sutrula

Dec 18, 2014

Director Rajesh Alfred's romantic adventure thriller, Sutrula is all set for release this Friday. The movie will release in 200+ screens in Tamil Nadu, and considerable number of screens in Bangalore and Mysore.

The Sutrula team is leaving no stones unturned, when promotions are concerned. They have hired two jeeps, carrying the doll that is touted to be the key figure of the movie, at an investment of around 8 lakhs. The per-day working expenses come to around 30000 rupees.

The jeeps have been covering almost all areas in TN, and will be in Chennai today. It's said that the head-rotating, hand-moving and night-glowing doll attracts around 500-700 people wherever it stops.

That's a masterful promotion indeed.