The new corporate identity of the Gem & Jewellery Export Promotion Council (GJEPC) was unveiled by Bollywood actress Sonam Kapoor. The press note states:“The new logo is a symbol of the progress that the Indian gem & jewellery industry which the organization represents, is making in the international domain as a provider of world class jewellery designs and establishing Brand India as a jewellery design destination.”
The corporate identity is aimed at being contemporary and stylish so that it could reflect India’s face in the world as the design destination. It also ensures that it appeals to the world standards in terms of expertise and designs.
